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Demadly

Demadly was founded by Swedish entrepreneur Madeleine Forssell with a mission to create a positive change in the world. Madeleine felt there was a lack of swimwear combining stylish and sophisticated elements with long-lasting quality and sustainability. That’s why Demadly was born. All our efforts go in one direction, to make women feel empowered, refined and confident at the same time. Made by women, for women. Swedish design, Italian craftsmanship. Consciously handcrafted one by one, in north Italy. Created with passion and LOVE.

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